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Monday, December 15, 2014

The Fine Print of Self-Publishing by Mark Levine



Book Release - January 2014

Mark Levine
Bascom Hill Publishing Group

Book Review by Tracy Farnsworth

Over the years, I have read numerous books on publishing, and I have to say that Mark Levine's handy guide is definitely one to own. He's honest, very thorough, but doesn't bog you down in details that make the reading dull.

The Fine Print of Self-Publishing covers everything you need to know about publishing your book. He starts with a discussion of vanity printing vs. self-publishing. This is a very important place to start as I've received many books over the years that were clearly written to appease an author's vanity, particularly when it comes to memoirs or autobiographies that really would never interest more than the author's family.

The guide continues through hiring editors and graphic designers to create the cover of your book, understanding a contract, finding a publishing house to use for your self-published book, and even delves heavily into the traits of a reputable vs. a poor company to choose. If you go back enough to remember all of the PublishAmerica authors who were disgruntled with the entire process, you'll understand why it is so important to do your research.

Mark Levine's guide also covers marketing your book. One thing I felt was missing in this section involved the section on getting book reviews. This has been a topic of choice among reviewers recently. There should also be a section on gracefully handling a negative review. Some authors cannot seem to do this. One recent author took to every site or newspaper who would print her scorn against reviewers who dared give her book less than four of five stars. The insults that came flying from her mouth were astounding. She's not the first either, I've had two authors, one self-published and one published with a big publishing house, send me threats via the email for publishing negative reviews. I know of another book blogger who had an author send her a box full of feces. Perhaps the author could cover gracefully handling negative reviews in the future.

If you're considering self-publishing, I definitely think you need to purchase The Fine Print of Self-Publishing, read it from cover to cover, and then get started.




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